Coaches and Consultants
GET FEATURED IN PRESTIGIOUS MAGAZINES AND PODCAST SHOWS TO BE SEEN, HEARD, AND HIGHLY PAID.
Build instant trust and authority, grow your audience, and attract ready-to-buy
Become a sought-after industry expert.
Be seen everywhere and have your ready-to-buy dream clients reach out to you.
Stand out from your competition.
Build instant trust & authority, and become the unquestionable choice for your ideal clients.
Get more clients and
make more money.
Build an audience of raving fans, grow your email list on steroids, and skyrocket your sales.
You want to become a sought-after industry expert and work with dream clients. There's only one problem: They don't know that you exist.
You started your coaching business with the intention to help others and to make an impact. But you also wanted to do something that you are passionate about and make money with work that you love.
Though it turns out that getting visible to your ideal client, building an expert reputation, and actually selling your coaching services is much harder than you anticipated.
And you are not alone: Most coaches are frustrated with the endless marketing rat race! Showing up on social media every single day is exhausting, especially with the tiny reach you get from it if you don’t open your wallet.
And while ads used to be affordable it now requires a significant stack of cash to test different campaigns just to become an ongoing pricey strategy to build your email list and acquire new clients.
Not to mention the struggles that will arise with the changes in 2024 when you won’t be able to create lookalike audiences anymore nor to retarget your audience.
Inside the Publicity Rockstar™ Inner Circle you learn to leverage the reach, impact, and reputation of prestigious online magazines and podcast shows to accelerate your business growth so that you can let powerful features work for you long-term instead of having to show up on social media every single day.
This membership is perfect for you if you want to create strategic pieces of content that live on in the online world for YEARS and help you to be found by your dream clients (instead of disappearing in a black social media hole where no one ever will see it again).
Stop trying to build your business alone and tap into already existing audiences to get your message in front of the people you are meant to serve.
CLIENTS FEATURED ON
I know what it feels like to be exhausted and frustrated from trying to get visible to your ideal client.
When I started my first business as a Breakup and Divorce Coach in 2014, I was thrilled to help women in overcoming heartache. However, that excitement faded as I faced the challenge to becoming visible to my ideal clients.
I followed the advice of marketing gurus and pursued various strategies:
❌ Blogging,
❌ Podcast hosting,
❌ Webinars,
❌ Creating numerous lead magnets,
❌ Participating in online summits,
❌ Daily social media engagement,
❌ Sending weekly newsletters,
❌ Attending networking events,
❌ Wasting money on ineffective ads…
After six months, I reached a breaking point, overwhelmed and filled with doubt about the value of my investment of time, energy, and money 😭
Tears welled up in my eyes as I sat in a co-working space in Chiang Mai, feeling like a failure.
But giving up was never an option. NOTHING would bring me back to corporate! NEVER EVER will I have a boss again!
At that moment I decided to go back to my roots which are journalism and PR.
I decided to focus on leveraging the media and podcasters’ reach, impact, and reputation to grow my business.
But then…
As a certified PR Consultant coming from the corporate world, I was sending press releases.
🦗 Super excited about being invited for interviews I checked my email inbox like a maniac and…HEARD CRICKETS🦗
That was how I found out that press releases do NOT work if you aren’t a household name and pretty much nobody has ever heard of you.
Despite feeling unknown and doubting my own interest, I refused to give up. Through extensive testing and adjustments, I made it work. I meticulously crafted what I now call the Publicity Rockstar™ Method.
With that method I landed features in major media outlets like Cosmopolitan (online AND print 🤯), Instyle, Closer & many more.
Focusing on getting FREE publicity revolutionized my coaching business.
✅ Within 18 months, I generated an advertising value exceeding 3 million euros.
✅ I built a website with 100.000+ monthly organic (not paid!) readers.
✅ I build an email list of thousands of potential clients.
✅ My social media presence experienced rapid growth (once I got 1.500 new followers within 12 hours from one media feature!)
✅ I secured a book deal with a renowned publishing house and wrote a bestselling book.
✅ Therefore, I was mostly fully booked, my programs sold out and my passive income increased month after month.
✅ And: Potential clients actively approached me!
And I want the same for you.
That’s why I am dedicated to helping you gain media attention and podcast interviews. It’s the simplest, fastest, and most cost-effective way to share your message with the world.
I firmly believe that PR shouldn’t be restricted to 6- and 7-figure business owners, as it is an excellent tool for rapid business growth. To provide accessible PR knowledge, step-by-step guidance, and high-level coaching and consulting, I run the Publicity Rockstar™ Inner Circle, offering affordable opportunities for coaches like you.
These are the kinds of results you can expect.
Connecting with Simone has been an absolute dream! Over the years, I have struggled with getting my name out there and Simone immediately relieved me of those frustrations. Her structure taught me how to position myself as an expert, how to engage my audience with passion, and how to pitch like a badass. The best part…I got a YES on my first pitch to Healthline, a highly reviewed health magazine with 250 million (!) monthly readers, featured as a guest contributor, and got PAID $300 for that post. Simone is an incredible PR & Publicity coach and mentor! I am deeply grateful for all that I have learned from her, her endearing support each step of the way, and the skills I have mastered for a lifetime.
Mercedes Fernandez
Founder of Walk with Pop
Simone’s experience as a business owner and coach in the love industry has been invaluable! Her coaching is brilliantly structured, clear and it takes you through step by step how to become your own PR agent. I went from zero clients at the start of working with Simone to now an almost full coaching practice where the vast majority of my leads are generated through PR. I could not have done this without Simone and I highly recommend her to any coach, whether you are new to the industry or at it for many years.
Kelly Brändli
Matchmaker and Found of The One
I’ve been featured in online magazines such as Vriendin (600.000 readers), Wendy online (my story was read by 220.000 unique readers) and in Libelle, Netherland’s biggest women magazine with more than 1,4 Mio readers. These media features helped me to get new clients and they quadrupled my website visitors. Simone makes this new world of PR and contacting media outlets so easy to do!! Working with her not only helped me to grow my business but I also gained a ton of self-confidence to reach out to journalists and give media interviews.
Bjelke Rietveld-Debruin
Self Love Coach and Pranic Healer
OR...
Skip years of trying to grow your coaching business the hard way and leverage the reach, impact, and reputation of prestigious magazines and podcast shows to accelerate your business growth.
Say goodbye to…
🙅♀️…feeling overwhelmed and defeated having to show up on social media every single day.
🙅♀️…wrecking your brain and spending hours on social media content that barely reaches your audience.
🙅♀️ …feeling sad that you have such a great gift and nobody knows about it because you are a best-kept secret that can’t cut through all the online noise.
🙅♀️… always feeling exhausted from the endless online marketing rat race
🙅♀️…feeling frustrated or even anxious about the amount of money you (need to) spend on ads to get leads.
🙅♀️…wondering how you will ever make a name for yourself so that other see you as an expert.
🙅♀️…feeling disappointed because nobody signs up for your lead magnet and your email list is basically non-existent.
Instead, you’ll...
🥳…invest time once to write an article or give an interview that will be visible to thousands of potential clients (and stays online as an ongoing lead magnet without you having to do anything).
🥳…come up with your core expert topics and story angles and offer them to journalists and podcast hosts over and over.
🥳…be approached by ideal ready-to-work with-you clients who discovered you in an article or on a podcast.
🥳…feel relaxed because you know that people will find and reach out to you without having to show up 24/7.
🥳…tap into already existing audiences of your ideal clients for FREE and build your own audience FAST.
🥳…build a powerful brand by getting endorsed by the endorsed and utilize the reach, impact, and reputation of magazines and podcast shows to accelerate your business growth for free (hello 
massive authority and credibility boost!).
🥳…build your email list on steroids and see new subscribers - that you can turn into raving and paying fans - coming in every single day
Say goodbye to…
🙅♀️…feeling overwhelmed and defeated having to show up on social media every single day.
🙅♀️…wrecking your brain and spending hours on social media content that barely reaches your audience.
🙅♀️ …feeling sad that you have such a great gift and nobody knows about it because you are a best-kept secret that can’t cut through all the online noise.
🙅♀️… always feeling exhausted from the endless online marketing rat race
🙅♀️…feeling frustrated or even anxious about the amount of money you (need to) spend on ads to get leads.
🙅♀️…wondering how you will ever make a name for yourself so that other see you as an expert.
🙅♀️…feeling disappointed because nobody signs up for your lead magnet and your email list is basically non-existent.
Instead, you’ll...
🥳…invest time once to write an article or give an interview that will be visible to thousands of potential clients (and stays online as an ongoing lead magnet without you having to do anything).
🥳…come up with your core expert topics and story angles and offer them to journalists and podcast hosts over and over.
🥳…be approached by ideal ready-to-work with-you clients who discovered you in an article or on a podcast.
🥳…feel relaxed because you know that people will find and reach out to you without having to show up 24/7.
🥳…tap into already existing audiences of your ideal clients for FREE and build your own audience FAST.
🥳…build a powerful brand by getting endorsed by the endorsed and utilize the reach, impact, and reputation of magazines and podcast shows to accelerate your business growth for free (hello massive authority and credibility boost!).
🥳…build your email list on steroids and see new subscribers - that you can turn into raving and paying fans - coming in every single day
The Publicity Rockstar™ Inner Circle will help you to revolutionize your coaching business and accelerate your business growth. But don’t take my word for it, here’s what my students achieved.
Introducing the Publicity Rockstar™ Inner Circle
The Publicity Rockstar™ Inner Circle is the *only* PR membership out there that is specifically for coaches and consultants.
If you’re all in to building a powerful personal brand, blowing up your email list and becoming a sought-after industry expert so that you can rack up your profits without social media, this program is for YOU!
Publicity Rockstar™ Inner Circle Roadmap
The only thing standing between you and constantly attracting ready-to-buy coaching clients, without spinning
your wheels on social media, are 6 simple steps that we fully cover in Publicity Rockstar™.
01
Your Rockstar Offer - aka Creating the Crucial Foundation 🚀
- Understand your ideal client to determine the best and most impactful magazines and podcast shows for your coaching business.
- Get crystal clear on what you want to be known for to come up with outstanding and irresistible story ideas.
- Write memorable bios that turn readers and listeners into raving fans.
- Define your goals to set up a powerful publicity strategy.
02
The Audience - aka Crafting Your Impactful Media and Podcast List 📜
- Understand the difference between the proactive and reactive outreach approach and when to use which one.
- Learn fast and easy strategies to build a list of relevant media outlets and podcast shows.
- Never procrastinate because you don’t know whom to reach out to! We dive deep into whom to contact and where to find the right email address for free.
03
The Hit - aka Getting the Journalist’s and Host’s Undivided Attention 📢
- Understand the difference between a journalist’s and podcast host’s needs and find out how to accommodate them so that they cannot say no.
- Define your impactful brand story that turns your audience into fans and makes them stay in your world.
- Learn how to come up with story ideas over and over again without spending hours on it day in and day out.
04
The Stage - aka Writing and Sending Your Irresistible Pitch ✍️
- Discover why sending press releases is the worst approach to PR that there is.
- Learn how to craft a powerful and newsworthy pitch and massively increase your chances to get a Yes!
- Get an unfair advantage by implementing my magic formula before you reach out.
05
The Performance - aka Sharing Your Wisdom with Unshakable Confidence ⭐
- Learn how to write an outstanding, high-value guest article that is actually read by your ideal client.
- Discover how to rock your media interviews and handle tough questions.
- Become a podcast guest that every host will love (and invite back to the show).
06
The Promotion - aka Leveraging Your Features for Clients, Cash, and Reputation 🤑
- Learn what it takes to build sustainable relationships with journalists and podcast hosts.
- Dive into 21+ ways to leverage your media and podcast features for clients, cash, and reputation.
- Discover an easy way to multiply the reach of your media and podcast appearances and grow your audience on steroids.
Here's What You Get
In-depth Publicity Rockstar™
Video Training
Get access to my in-depth video training of my Publicity Rockstar™ Method, a proven step-by-step process. to get featured in prestigious magazines and podcast shows. This training will teach you EVERYTHING that you need to know to get featured in an easy and very digestible way so that you’re not overwhelmed but finally take action and move towards those BIG features!
Proven-to-Work
Pitching Templates
Stop guessing what could work and use my templates of the highest converting pitches that you can send to journalists and podcast hosts right away.
Story Idea
Vault
Never have a hard time coming up with story ideas again! Just easily access the 150+ story ideas, make them your own and pitch them right away.
Extensive Media List
Save hours of researching and check out our extensive media list with magazines and websites that are looking for contributors aka guest writers! It’s a list of 1700+ sites in 15+ industries ranging from business, to health, dating, parenting, career, finance and more.
Worksbooks & Tracking Sheets
Use our workbooks to follow the training so that you get all perfectly set up and utilize our tracking sheets to maximize your success!
Thriving Community
Connect with other Publicity Rockstars™ and support each other on the amazing journey of getting visible everywhere and becoming a leading industry expert!
Weekday 24/7 Feedback
We also promise to respond to your questions within 24 hours at weekdays so that you have all the knowledge and motivation you need to move forward quickly.
Weekly Live Calls
Join our weekly live calls to ask any question that you have and get an in-depth answer from Simone and access the swarm intelligence of the community.
Hourly 1-2-1 Availability
You get the exclusive opportunity to purchase private hourly consulting sessions with Simone. Those sessions are not available outside of the membership.
Personalised Feedback
On every question that you will ask in the community you will get an in-depth, personalized answer from Simone (and/or another expert). You can hand in documents to review and often get a video response! These documents can be your story ideas, pitches, guest articles, your brand story, your core topics of impact, your media/podcast kit, etc. You can even ask that your website will be reviewed in terms of “media readiness”.
Monthly Timely Story Angles Cheat Sheet
Coming up with relevant and timely story ideas for the media can be time-consuming and nerve wracking – but not with us! Every month you get a timely story angle cheat sheet in which I share with you the hottest timely story angles of the upcoming month so that you can come up with specific and relevant story ideas for your coaching business that the media cannot ignore.
Rapid Reporter Response WhatsApp Alert
Reporters are constantly looking for stories, soundbites and quotes of experts, and we want to make sure you’re top of mind when they’re looking for an expert to contribute to a media piece. As PR agency we have access to hundreds of journalists request every single day. We go through all of them and share the ones that are relevant to our members every single day (via WhatsApp because of the time-sensitivity) so that you have the opportunity to pitch yourself right asap.
Save €€€ and Learn a Lifetime Marketing Skill
Learn a lifetime marketing skill that allows you to never be dependent on a PR agency or a publicist (that otherwise will cost you between €5,000 and €15,000 PER MONTH)
✍️ You sat down once to come up with your expert topics and an impactful outreach strategy, instead of having to come up with a million ideas to feed social media.
🥳 You tapped into already existing audiences of your ideal client and use them to grow your own audience fast and with ease.
😍 Fast forward a few weeks and you be approached by ideal ready-to-work- with-you clients who discovered you in an article or on a podcast.
💸 Your sales calls were a piece of cake because the people who reach out to you already see you as an authority and trust you to help solve their problems.
Once you start implementing what you learn with the Publicity Rockstar™ Inner Circle these are the kinds of results you’re going to get.
Due to the pandemic I wasn’t able to meet people and to grow my business. Also, I had zero confidence in my writing skills. Working with Simone really changed my life and my business and I really recommend her if you want to get your name and your message out there. I was an editor pick one week for Elephant Journal and actually got paid. And I also got into Purpose Fairy and most recently into Tiny Buddha. The latter brought in over 100 subscribers to my newsletter in just three days!! And that was a big big win.
Nancy Candea
Second Half of Life Coach
I was featured on 3 podcasts within 30 days of hiring Simone. I would recommend hiring her as a PR consultant in a heartbeat. She’s amazing at what she does. She delivers what she promises. And she’s certainly an amazing investment to make and a consultant for the keeps.
Aasma Wasti
Founder and CEO of Accelera8 Global
Is this you?
- You are done being a best-kept secret and are ready to step into the spotlight and not afraid to go outside your comfort zone to reach your big goals.
- You want to share your message with thousands or millions of people, make a world-changing impact and build a powerful personal brand.
- You want to build your email list on steroids so that you build a future-proof business that does not depend on social media algorithms.
- You want to gain the visibility, credibility, trust, and authority that sets you apart from your competition and makes you the unquestionable choice for your dream client.
- You are tired of wasting time on social media and want to attract your ideal clients who are ready to work with you and pay you what you are worth.
- You want to lower your ad spend and/or have more “client acquisition eggs” in your basket than only a pricey ad strategy.
- You don’t want to hire an (extremely expensive) PR or marketing agency to accelerate your business growth.
The Publicity Rockstar™ Inner Circle is a membership, uniquely designed for coaches, that is going to help you to become the sought-after industry expert everyone is raving about and who is being approached by dream clients who are ready to pay top-dollar for your services.
01
There’s No
Wasting Time
You don’t have to study PR or spend months or years practicing to make it work! Inside the Publicity Rockstar™ Inner Circle, I am not drowning you with all kinds of details that I know as a certified PR consultant with 20+ years of experience but that aren’t relevant to you. Instead, I share with you only what you need to know so that you can cut through the BS and get that impactful online magazine and podcast features in the next 12 weeks.
02
A Proven Method to Get Featured in Top-Tier Magazines and Podcast Shows
PR is not as complicated as you might think it is, you just need to know what you do, and when! My Publicity Rockstar™ Method got my clients and myself featured in magazines such as Cosmopolitan, Instyle, Marie Claire, Forbes, Business Insider, Elephant Journal, Tiny Buddha, and many more. It’s a clear and easy-to-follow step-by-step system that I’ve developed and fine-tuned in the past 9 years and that I teach and use ever since.
03
Accountability, Feedback, and High-Touch Coaching & Consulting
Most courses don’t get you the desired results because there’s no one to answer your questions or to back you up. That is why The Publicity Rockstar™ Inner Circle is a membership with a thriving community and weekly LIVE calls including hot seat and mindset coaching so that you get all questions answered, and the confidence to send those pitches. The best strategy doesn’t work if you don’t have a team that supports you and cheers you on! We are different because your success is our success 🥂
Getting featured in the media and on podcast shows is NOT optional if you want to grow a highly-profitable coaching + consulting business!
Many coaches and consultants think that media and podcast coverage is a nice gimmick that they will work on ‘somewhere down the road of entrepreneurship’.
Let me tell you one thing
The coaching market is VERY crowded. It became more crowded during Covid as people had to make career shifts, and it will grow even more. It’s estimated that the coaching market is a $20 billion USD industry by 2022.
What does that mean for you?
You need to stand out in the sea of competition.
You need to cut through the noise and become visible to your ideal client.
You need to build authority, trust and credibility to be able not only to stay in the market, but to run a highly profitable business!
Media and podcast features can do all of that at once!
I have created an easy to follow step-by-step process. The beauty about my approach is that following my Publicity Rockstar™ Method, my clients get all they need to build an impactful and profitable brand: Visibility, Authority, Credibility and Trust.
Want to know what you can expect from the membership? Have a look…
Don't buy into that one limiting belief...
I talk to so many coaches and consultants who think they aren’t ready to get media and podcast coverage yet. Please know, even if you started your business yesterday, you are able to land amazing features! Why? Because the media doesn’t look for the most experienced coaches and consultants, they look for those who add the most value to their audience. So let’s get started today!
What you also
might think you need but you actually DO NOT…
You don’t need a PR agency or a publicist. I will guide you through an easy process so that you understand how to get featured in the media and on podcast shows and never will be in need to pay 10k to 15k per month (!) to an agency.
You don’t need media contacts. I will teach you an easy way to identify and connect with the right journalist /podcast host that is interested in your story and expertise.
You don’t need a social media following. Journalists need to create up to 10 stories per week! They aren’t interested in your social media following, they are interested in the value that you can add to their audience.
You don’t need to have hundreds of clients. To come up with compelling story ideas that are interesting you don’t have to have hundreds of clients. Actually you wouldn’t even have to have one client to offer valuable input to a journalist.
You don’t need to be a writer. If you are able to coach your clients, you are able to write content that your ideal client loves. And to be 100% sure, I will teach you every single step, and even proofread it, if needed.
You don’t have to be a well-known expert. By being featured in top-tier media outlets and on prestigious podcast shows you are extremely visible and become a well-known expert.
You don’t need to invest hundreds of hours to be successful. Actually, once you have the foundation in place and understand the process, it will take you 2-3 hours per week (!) to successfully pitch yourself. How much time do you waste on social media?
Yes, it is possible for you too, even if you secretly suffer from imposter syndrome (we all do, and I will show you how to overcome it)!
frequently asked questions
Have a question?
How Do I Know That I’m Ready to Get Featured in the Media/ on Podcasts?
If you are a coach or consultant who serves clients and has a mission, a story, a message, knowledge and/or services that the world needs to hear about, you are ready to pitch yourself to the media and podcast hosts.
The media needs you just as much as you need the media; keep that in mind. Some journalists have to create up to 10 stories per week (!), they need fresh content, a lot of it. And you have it!
Isn’t Publicity Something for Established Business Owners?
Not only! I talk to so many coaches and consultants who think they aren’t ready to get media and podcast coverage yet. Please know, even if you started your business yesterday, you are able to land amazing features! Why? Because the media doesn’t look for the most experienced coaches and consultants, they look for those who add the most value to their audience.
You see, the coaching market is VERY crowded. It became more crowded during Covid as people had to make career shifts, and it will grow even more. It’s estimated that the coaching market is a $20 billion USD industry by 2022.
What does that mean for you?
- You need to stand out in the sea of competition.
- You need to cut through the noise and become visible to your ideal client.
- You need to build authority, trust and credibility to be able not only to stay in the market, but to run a highly profitable business!
Media and podcast features can do all of that at once!
What Are the Benefits of Being Featured in the Media and on Podcast Shows?
In a nutshell, it gives you everything that you need to build a profitable business: visibility, authority, credibility and trust.
Here’s a simple formula:
AUTHORITY attracts attention + CREDIBILITY closes clients = PUBLICITY propels profitability
Your ideal needs to trust you. Trust is one of the most important factors in their buying decision, especially as a coach and consultant, because ‘you are the product’ they buy. By seeing you in the media and on podcast shows in their subconscious you are a trustworthy expert because you are endorsed by the endorsed, so to say.
A bit more tangible, that means:
- You become a well-known expert.
- You stand out in the sea of competition.
- You close more sales and make more money.
- And: You get more opportunities such as e.g.
- speaking opportunities (hello TEDx!)
- book deals (hello bestselling author!)
- partnerships (hello additional income stream!)
What If I Feel Uncomfortable Putting Myself Out There and Being in the Spotlight?
That’s the case for most of my clients, but that’s why I’m here. I help you build the confidence that you need.
I'm Not a Well-Known Expert in My Field.
Good, because that’s what I’m here for 🙂 You don’t have to be a well-known expert in your field to get featured, you become one though your media and podcast features.
I Know I'm Meant for More, But I'm Not Sure How to Tell My Story.
Crafting a compelling brand story that your clients will listen to, is one of the core aspects of our work together. I help you to put your story into words so you can confidently share it in the media and on podcast shows (and everywhere else!).
I Have Just Started My Business, Does It Make Sense to Pitch the Media and Podcast Hosts?
Yes, absolutely! The media and podcast hosts don’t look for the most experienced coach or consultant, but for the ones that are most relevant and offer the most value.
I built a very successful business myself, solely by utilizing the power of the media and podcasters. I was featured in media outlets like Cosmopolitan, Instyle and Closer, along with countless huge national women’s magazines and websites with millions of readers. I shared my story on countless podcasts and TV shows, built a blog with 100.000+ monthly organic readers, scored a book deal with a huge German publishing house and wrote a bestselling book. And you can do this too!
I Have Already Tried to Pitch the Media and Postcasts, But It Didn’t Work. Why Would It Now?
My Publicity Rockstar™ Method is an easy to follow step-by-step system that will work for you too! If you have already tried to get publicity and it didn’t work, chances are you missed something out. Book a call and we can clarify what the issue was and how we can solve it.
Will I still get access to the training, community, templates and all after I leave the membership?
No, you will only be able to access all benefits of the membership as an enrolled member. If you decide to leave, you will lose access to all the materials as well as to the community.
What If I've Already Been Featured in the Media?
That’s awesome! If you’ve been featured in the media once or twice, it’s a great sign that your story and message are interesting to journalists. However, if you’re not getting featured on a regular basis, you have no idea why you got featured, or you have no clear strategy behind your publicity work, we should talk! Please book a call.
How Much Time Do I Need to Invest?
To get through the training and implement the strategy you want to calculate between 3-5 hours per week. Once you’re up and running with your customized strategy, your efforts to get regular media and podcast features will cost you around 2 hours per week.
What’s My Financial Investment?
You can choose between three tiers that range between €49 and €99 euro per month. Please check the price table above on this website.
Do You Make Me Buy Expensive Tools, Software or Media Contacts?
Nope, all I teach is possible to achieve without any software. Sometimes we will recommend software to leverage your time, but we share both free and paid options. The free option is always of a good quality.
I will provide you with all the media contacts that you need.
I Live In [Fill In Your Country] - Do You Have Media Contacts Here?
I have access to an international journalist database, which means I can provide you with the contact details of journalists in any country. I’ll teach you how to build relationships with journalists so you’re set up for long-term success and never need to rely on a PR agency (just to lose all the relationships once you leave the agency).
Do I Need Any PR Experience to Make This Work?
Absolutely not! I give and teach you everything you need to successfully pitch the media and podcast hosts.
Isn’t It Better to Hire a Publicist or a PR Agency to Do My PR?
No.
First of all, you can reach out to the media and podcast hosts yourself! And that’s what they prefer!
Secondly, no one knows your business and your story as well as you do, and no one can pitch it like you can.
And thirdly, if you want a really good publicist or agency (someone who gets you relevant media coverage), it will cost you around €5.000 to €15.000 per month! And even then, you’re not their only client, which means they have to split their attention and time.
Plus: You’ll be dependent on them because they own the most important asset of PR – the contacts and relationships!
I’ll teach you to become your own publicist so you can use this lifetime skill and never need to rely on a publicist or PR agency.
Why Should I Focus On Getting Featured in the Media and on Podcast Shows When I Can Buy Advertising?
Great question!
First off, publicity is FREE, advertising is EXPENSIVE.
According to Gary Vaynerchuk, a Facebook ad that costs $4 today will cost approx. $80 in around five years time, due to increasing demand. That will make it almost impossible for (most) small business owners to compete with the global player who can afford these prices. So it’s a good idea to be prepared with a publicity strategy, even if you can afford to advertise today.
Also:
Advertising is what you say about yourself, and we can all see through to its core purpose – selling your product or service.
PR, however, is what other people say about you. This third-party endorsement builds trust, credibility and authority – and that shouldn’t be underestimated for building a wildly profitable coaching and consulting business
How much longer can you afford to be trapped in this social media rat race that expects you to show up every single day even if you don’t know what to post or feel like posting at all?
Look, you can keep on creating outstanding content, post it and feel like you’re screaming into the void. Or you can create strategic content that lives on in the online world and brings you clients, even years later.
I know that deep down, you already know that you have to stop playing small and level up your business so that you become this highly-paid sought-after industry expert that impacts so many people and changes so many lives.
If this wasn’t the case you wouldn’t have made it so far.
You know that you have so much to give and to share with the world and that it’s time that everyone knows, and more importantly, that the ones who need your help find you and are able to work with you.
Inside the Publicity Rockstar™ Inner Circle, I do not only show you every single step that you need to take to get featured in prestigious magazines and podcast shows, you also get everything you need (high-converting pitching templates, a media and podcast database, a proven story idea vault, etc.) including weekly LIVE calls and a community. I am also your mentor and biggest cheerleader!
This unique membership doesn’t leave you behind with questions, doubts, or overwhelm. We are here to support you along the way because your success is our success 🥂
So, if you’re ready to finally take the leap and stop playing small, then I am here for you.
Get it now
Become a Publicity Rockstar™ Inner Circle Member
Learn how to get featured in prestigious magazines and podcast shows to build instant trust and authority, grow your audience,
and reach new clients without wasting time on social media or paying for ads and agencies.
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Be the first to join the waiting list to join the Publicity Rockstar™ Inner Circle!
100% Risk-Free - Cancel Anytime!
Depending on your choice you’ll be enrolled at €49 or €99 per month. You’ll get instant access to EVERYTHING mentioned above, e.g. the video training, the pitching templates, the extensive media list, etc.
Once you become a member, you can cancel your monthly membership at anytime for any reason. No questions asked.
Publicity Rockstar™ Inner Circle is a service from simonesauter.com